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Making and Marketing Medicine in Renaissance Florence.

What did you do when you fell ill in fifteenth-century Florence? How did you get the medicines that you needed at a price you could afford? What would you find when you entered an apothecary's shop? This richly detailed study of the Speziale al Giglio in Florence provides surprising answers, de...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Shaw, James
Otros Autores: Welch, Evelyn
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam : Rodopi, 2010.
Colección:Clio Medica/The Wellcome Series in the History of Medicine, 89.
Temas:
Acceso en línea:Texto completo

MARC

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520 |a What did you do when you fell ill in fifteenth-century Florence? How did you get the medicines that you needed at a price you could afford? What would you find when you entered an apothecary's shop? This richly detailed study of the Speziale al Giglio in Florence provides surprising answers, demonstrating the continued importance of highly personalised medical practice late into the fifteenth century. Drawing on extensive archival research, it shows how personal relationships and mutual trust, rather than market forces, made payment possible even for those with limited incomes. Examining the s. 
505 0 |a Cover; Title Page; Copyright Page; Table of Contents; List of Images; List of Tables; List of Charts; Abbreviations; Glossary; Currencies, Weights and Measures; 1 Introduction and Acknowledgements; PART ONE: SELLING HEALTH; 2 The Shop and the City; 3 Keeping Shop; PART TWO: CUSTOMERS AND CREDIT; 4 People and their Purchases; 5 Recovering Debts; PART THREE: PRODUCTS; 6 Wax; 7 Sugar and Spices; 8 Medicines; 9 Epilogue; Bibliography; Index. 
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