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|a UAMI
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100 |
1 |
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|a Rau, Chris.
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245 |
1 |
0 |
|a Dealing with the media :
|b a handbook for students, activists, community groups and anyone who can't afford a spin doctor /
|c Chris Rau.
|
260 |
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|a Sydney :
|b University of New South Wales Press,
|c 2010.
|
300 |
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|a 1 online resource (ix, 213 pages)
|
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|a text
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|2 rdacontent
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|a online resource
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|a data file
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|a Handbook
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|a Includes bibliographical references (pages 210-213).
|
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0 |
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|a Cover; Copyright; Contents; Acknowledgments; Introduction; The basics; Print media; Broadcast media; Special skills; New media; Tips for some specific groups; Conclusion; References.
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520 |
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|a Drawing from over two decades of journalism and media experience, this practical guide offers easy-to-follow advice on how to deal with the media--both traditional and electronic. With tips from Australian leaders in the field, such as Phillip Adams and David Marr, this thorough manual addresses a variety of issues, including how to develop a relationship with journalists, how to deal with being the center of a news story, and how to join the online media revolution. Students, activists, community groups, and businesses will greatly benefit from this essential overview.
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588 |
0 |
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|a Print version record.
|
590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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|a Mass media.
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650 |
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|a Public relations.
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|a Médias.
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|a Relations publiques.
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|a mass media.
|2 aat
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|a public relations.
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|a SOCIAL SCIENCE
|x Media Studies.
|2 bisacsh
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|
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|a Mass media
|2 fast
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|a Public relations
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655 |
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|a Electronic books.
|
758 |
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|i has work:
|a Dealing with the media (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCXM7FVWKJdWtJKyKmVxJWC
|4 https://id.oclc.org/worldcat/ontology/hasWork
|
776 |
0 |
8 |
|i Print version:
|a Rau, Chris.
|t Dealing with the media.
|d Sydney : University of New South Wales Press, 2010
|z 9781742230917
|w (OCoLC)589169060
|
856 |
4 |
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|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=826910
|z Texto completo
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938 |
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