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|a UAMI
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|a Lofton, Kathryn.
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|a Oprah :
|b the gospel of an icon /
|c Kathryn Lofton.
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|a Berkeley :
|b University of California Press,
|c ©2011.
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|a 1 online resource (xiii, 288 pages)
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|a Includes bibliographical references and index.
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|a Introduction -- Practicing purchase : the prosperity gospel of a spiritual capitalism -- Celebrity spirit : the incorporation of your best life -- Diverting conversions : the makeover as social rite -- Preacher queen : the race and gender of America's confessor -- Reading religiously : the reformations of Oprah's Book Club -- Missionary gift : the globalization of inspiration -- Conclusion -- Epilogue : political spirituality, or the Oprahfication of Obama.
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|a Print version record.
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|a "Today on Oprah," intones the TV announcer, and all over America viewers tune in to learn, empathize, and celebrate. In this book, Kathryn Lofton investigates the Oprah phenomenon and finds in Winfrey's empire--Harpo Productions, O Magazine, and her new television network--an uncanny reflection of religion in modern society. Lofton shows that when Oprah likes, needs, or believes something, she offers her audience nothing less than spiritual revolution, reinforced by practices that fuse consumer behavior, celebrity ambition, and religious idiom. In short, Oprah Winfrey is a media messiah for a se.
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|a English.
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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|a JSTOR
|b Books at JSTOR Demand Driven Acquisitions (DDA)
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|a eBooks on EBSCOhost
|b EBSCO eBook Subscription Academic Collection - Worldwide
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|a Oprah Winfrey show (Television program)
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1 |
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|a Winfrey, Oprah
|x Influence.
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7 |
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|1 https://id.oclc.org/worldcat/entity/E39PBJdRyRWbyYmTK7jJGGjQv3
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|a Oprah Winfrey show (Television program)
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|a Popular culture
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|a Celebrities.
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2 |
|a Famous Persons
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|a États-Unis
|x Religion.
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|a Religion et culture
|z États-Unis.
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|a Culture populaire
|x Aspect religieux.
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|a Célébrités.
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|a SOCIAL SCIENCE
|x Sociology of Religion.
|2 bisacsh
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|a RELIGION
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|x General.
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|1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq
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|i has work:
|a Oprah (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCGqDTv4XFVWGrkcKHFxCcP
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|i Print version:
|a Lofton, Kathryn.
|t Oprah.
|d Berkeley : University of California Press, ©2011
|z 9780520259270
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