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No contacts? No problem! : how to pitch and sell a freelance feature /
There are plenty of books on the market which tell you how to write stylish prose, attention-grabbing headlines or market yourself better as a freelance writer. But how do you get that first piece published in a national publication? This book shows you the techniques that real freelancers use to se...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Methuen Drama,
©2009.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Quinn, Catherine. | |
| 245 | 1 | 0 | |a No contacts? No problem! : |b how to pitch and sell a freelance feature / |c by Catherine Quinn. |
| 260 | |a London : |b Methuen Drama, |c ©2009. | ||
| 300 | |a 1 online resource (xv, 175 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover; Contents; Acknowledgements; Introduction; Who this book is for; The 'No Contacts' philosophy; How to use this book; 1 The pitch -- at the heart of freelancing success; What is a pitch?; Writing a good pitch; 2 Knowing the market -- what's out there?; Maximising your chances of success; The freelance marketplace; 3 Red-hot leads -- narrowing your focus; Drawing up your dynamite list of leads; Narrowing your focus; Contacting the editors; 4 Not so fast! Before you pitch; The three elements of a winning pitch; Stretching to fit -- making your pitch fit the market; Mistakes to avoid. | |
| 505 | 8 | |a Professionalism -- it's a state of mind5 Ready ... set ... pitch!; The ideas factory -- what makes a saleable feature?; Compelling writing; Structuring your pitch; Sending out your pitches; 6 Help! I don't have any clips; Clips -- the Catch 22 of the first-timer; Getting around the issue of clips; How to get real clips; Celebrity short-cuts; Using the web to showcase your work; Beyond writing -- pitching in person; 7 Chase-ups -- the most important part of your job; They haven't got in touch -- they hate my ideas!; The importance of chase-ups; How to chase. | |
| 505 | 8 | |a Rejection -- your golden opportunity to appear professionalKeeping track of what you pitch; 8 Your first commission; Maintaining the professional front; Different types of brief; Asking the right questions; Other issues; Copyright; Pictures; Expenses; The 'can-do' attitude -- yes to everything; 9 Writing the thing; Don't panic -- it's not too difficult to write articles; How long should I take?; Establishing the tone of your feature; What should go into it?; Interviewing; Getting good pictures; 10 Keeping 'em coming; Don't give up your day job. | |
| 505 | 8 | |a The sordid topic of coin -- how much should I be paid?Rewrites; 11 Tricks of the trade; Tricks to get good sources; PRs -- your dynamite resource; Writers' perks; 12 And finally ... ; Marketing is all; The entrepreneurial curve; 13 The four-week plan; Useful information and further reading. | |
| 520 | |a There are plenty of books on the market which tell you how to write stylish prose, attention-grabbing headlines or market yourself better as a freelance writer. But how do you get that first piece published in a national publication? This book shows you the techniques that real freelancers use to sell their ideas and get into print. Professional freelancer Catherine Quinn, who built a successful freelance career from scratch, guides you through a step-by-step process to get your first article in print, from how to format your pitch, to identifying the undersold freelance hotspots. Her trie. | ||
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| 650 | 0 | |a Newspaper publishing |z Great Britain. | |
| 650 | 6 | |a Art d'écrire |x Marketing. | |
| 650 | 6 | |a Entreprises de presse |z Grande-Bretagne. | |
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| 650 | 7 | |a LANGUAGE ARTS & DISCIPLINES |x Authorship. |2 bisacsh | |
| 650 | 7 | |a Authorship |x Marketing |2 fast | |
| 650 | 7 | |a Newspaper publishing |2 fast | |
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