Web 2.0 and the Health Care Market.

HauptbeschreibungThe present piece of research deals with the use of Web 2.0 applications within the health care market. When reviewing literature it became evident that up to now, research which has been conducted in this field is rather limited to single aspects of the topic. Comprehensive researc...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Sturm, Sabrina
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg : Diplomica Verlag, 2010.
Temas:
Medical care > Marketing.
Health > Computer network resources.
BUSINESS & ECONOMICS > Commerce.
Health > Computer network resources
Medical care > Marketing
Acceso en línea:Texto completo
Tabla de Contenidos:
  • WEB 2.0 AND THE HEALTH CARE MARKET; TABLE OF CONTENTS; LIST OF TABLES; LIST OF FIGURES; LIST OF APPENDICES; LIST OF ABBREVIATIONS; 1. INTRODUCTION; 2. WEB 2.0; 3. THE HEALTH CARE MARKET; 4. INTRODUCING WEB 2.0 TO THE FIELD OF HEALTH CARE; 5. HOW PATIENTS CAN BENEFIT FROM WEB 2.0 APPLICATIONS; 6. HOW HEALTH CARE PROVIDERS CAN BENEFIT FROM WEB 2.0 APPLICATIONS; 7. HOW HEALTH PAYER CAN BENEFIT FROM WEB 2.0 APPLICATIONS; 8. NET GAINS: ADVANTAGES OUTWEIGHING DISADVANTAGES?; 9. THE LEGAL FRAMEWORK FOR WEB 2.0 IN HEALTH CARE; 10. WEB 2.0 IN THE HEALTH CARE MARKET: EXPERT APPRAISALS.
  • 11. CONCLUSION & FUTURE OUTLOOKREFERENCES; APPENDIX.

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