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Internet Marketing of Tourism.

The book on Internet Marketing of Tourism has been designed to provide a first hand knowledge about Internet Marketing to those who have not yet made them familiarized with the power on internet technology. The book covers the basics of marketing and tourisms, and attempts to explore these further i...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bisht, N. S.
Otros Autores: Belwal, Rakesh, Pande, Sweta
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Delhi : Himalaya Pub. House, 2010.
Edición:2nd ed.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • COVER; CONTENTS; CHAPTER I : TOURISM
  • AN OVERVIEW; CHAPTER II : TOURISM
  • THE CONCEPT AND EMERGING TRENDS; CHAPTER III : TOURISM POTENTIALS & PRODUCTS; CHAPTER IV : INTERNET
  • A STRATEGIC TOOL FOR GLOBAL MARKETING; CHAPTER V : INTERNET MARKETING TERMS AND TECHNOLOGY; CHAPTER VI : INTERNET
  • A FUTURISTIC NETWORK OF CHANNELS; CHAPTER VII : GEARING UP FOR INTERNET MARKETING; REFERENCES.