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Sales Training Basics : What You Need to Know about Selling.

Annotation

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Chapman, Elwood (Autor), Chapman, Martha (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Menlo Park : Independence : Crisp Publications, CENGAGE Learning [distributor] April 1992 ;
Edición:3rd ed., rev.
Temas:
Acceso en línea:Texto completo

MARC

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082 0 4 |a 658.8/5 
049 |a UAMI 
100 1 |a Chapman, Elwood,  |e author. 
245 1 0 |a Sales Training Basics :  |b What You Need to Know about Selling. 
250 |a 3rd ed., rev. 
260 |a Menlo Park :  |b Crisp Publications,  |c April 1992 ;  |a Independence :  |b CENGAGE Learning [distributor] 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
521 |a Scholarly & Professional  |b Crisp Publications, Incorporated. 
505 0 |a TITLE -- COPYRIGHT -- TO THE READER -- CONTENTS -- INVITATION -- PART I ATTITUDE AND SELLING SUCCESS -- TWO WAYS TO GO (Make Your Choice Now) -- PERSONALITY AND SELLING -- CASE #1: A DECISION FOR RAMONA -- IF YOU HAVE CUSTOMER CONTACT, YOU HAVE SELLING OPPORTUNITIES -- WHAT CAN SUCCESS IN SELLING DO FOR YOU? -- YOUR ATTITUDE IS SHOWING -- EXERCISE: YOUR ATTITUDE TOWARD SELLING -- SELF-CONFIDENCE SCALE -- CHARACTERISTICS OF SUCCESSFUL SALESPEOPLE -- CASE #2: WILL JOE SURVIVE? -- FIRST IMPRESSIONS ARE CRITICAL -- COMMUNICATING YOUR BEST IMAGE 
505 8 |a The psychology of sellingeliminating down periods -- part ii how to play the selling game -- selling is like playing baseball cover all the bases and make a sale -- tips on how to get to first base -- make your approach to the prospect professional, perceptive, and positive. -- most batters do not get to first base -- get to second base: a professional presentation -- second base is not automatic -- fact vs benefits -- case #3: who made the sale? -- make the move to third base -- welcome questions -- building a clientele 
505 8 |a CASE #4: WHO WILL BE MOST SUCCESSFUL?YOU CANâ€?T WIN WITHOUT CLOSING -- GETTING HOME: HOW TO CLOSE A SALE -- HOW MUCH PERSUASION? -- CASE #5: WHO CLOSED THE SALE? -- SUMMARY -- PROVE YOU KNOW THE BASICSâ€?REVIEW -- PART III BACK TO BASICS -- SOME THOUGHTS ON SELLING IN TOUGH TIMES -- LITTLE THINGS COUNT -- LITTLE COURTESIES COUNT BIG -- CUSTOMER SPECIAL TREATMENT EXERCISE -- SELLING VIA THE TELEPHONE -- TELEPHONE OPPORTUNITIES (Let your fingers make you successful) -- HOW TO BE A TELEPHONE PROFESSIONAL -- DOING A NUMBER ON THE TELEPHONE 
505 8 |a HOW TO HANDLE THE DIFFICULT CUSTOMERTEN UNFORGIVEABLE MISTAKES -- SELLING OCCUPATIONS PAY OFF IN MANY WAYS -- CASE #6: WENDY THE WAITRESS -- SELLING AND TIME MANAGEMENT -- CASE #7: WHO WILL WIN THE TRIP TO HAWAII? -- REWARD YOURSELF -- SALES SUCCESS FORMULA -- EXERCISE: DEMONSTRATE YOUR PROGRESS -- LOOKING AHEAD -- AUTHORâ€?S SUGGESTED ANSWERS -- FINAL REMINDER! 
520 8 |a Annotation  |b A primer for those new to selling. You?ll explore the psychology of selling, questioning techniques, closing a sale, telephone selling, and more. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Selling. 
650 0 |a Marketing. 
650 6 |a Vente. 
650 6 |a Marketing. 
650 7 |a selling.  |2 aat 
650 7 |a marketing.  |2 aat 
650 7 |a Marketing  |2 fast 
650 7 |a Selling  |2 fast 
700 1 |a Chapman, Martha,  |e author. 
776 0 8 |i Print version:  |a Chapman, Elwood.  |t Sales Training Basics.  |b 3rd ed., rev.  |d Menlo Park : Crisp Publications April 1992 Independence : CENGAGE Learning [distributor]  |w (DLC) 91077081 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=3116960  |z Texto completo 
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994 |a 92  |b IZTAP