Corporate Social Strategy : Stakeholder Engagement and Competitive Advantage.
Shows how firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders.
Clasificación: | Libro Electrónico |
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Autor principal: | Husted, Bryan W. |
Otros Autores: | Allen, David Bruce |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Leiden :
Cambridge University Press,
2010.
|
Temas: | |
Acceso en línea: | Texto completo |
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