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Corporate Social Strategy : Stakeholder Engagement and Competitive Advantage.
Shows how firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Leiden :
Cambridge University Press,
2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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|---|---|---|---|
| 001 | EBOOKCENTRAL_ocn693761305 | ||
| 003 | OCoLC | ||
| 005 | 20240329122006.0 | ||
| 006 | m o d | ||
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| 008 | 101220s2010 ne ob 001 0 eng d | ||
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| 019 | |a 1058530195 | ||
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| 020 | |a 0511858930 | ||
| 020 | |a 0521197643 |q (hardback) | ||
| 020 | |a 9780521197649 | ||
| 020 | |a 0521149630 |q (pbk. ; |q alk. paper) | ||
| 020 | |a 9780521149631 | ||
| 020 | |z 9780521197649 |q (hardback) | ||
| 020 | |z 9780521149631 |q (pbk. ; |q alk. paper) | ||
| 029 | 1 | |a AU@ |b 000048820667 | |
| 029 | 1 | |a DEBSZ |b 430912196 | |
| 035 | |a (OCoLC)693761305 |z (OCoLC)1058530195 | ||
| 050 | 4 | |a HD60.H875 2010 | |
| 082 | 0 | 4 | |a 658.4/08 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Husted, Bryan W. | |
| 245 | 1 | 0 | |a Corporate Social Strategy : |b Stakeholder Engagement and Competitive Advantage. |
| 260 | |a Leiden : |b Cambridge University Press, |c 2010. | ||
| 300 | |a 1 online resource (364 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Cover; Half-title; Title; Copyright; Dedication; Contents; Figures; Tables; Acknowledgments; 1 Introduction; The road to corporate social strategy; Defining corporate social strategy; Similarities and differences between social strategy and traditional strategy; Summary; Road map; Part I: Fundamentals; 2 Is corporate social strategy ethical?; 3 Theory of the firm and corporate social strategy; 4 How do we build corporate social strategy?; 5 Elements of successful corporate social strategy; Part II: The process of developing corporate social strategy; 6 Competitive environment. | |
| 505 | 8 | |a 7 From stakeholder management to social strategy8 Resources and capabilities; 9 Organizational identity; Part III: Implementing social strategy; 10 Organizing for social strategy; 11 Corporate social strategy management and the multinational firm; 12 Measurement and evaluation; 13 The future of social strategy; Bibliography; Index. | |
| 520 | |a Shows how firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders. | ||
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 0 | |a Social entrepreneurship. | |
| 650 | 0 | |a Social action |x Economic aspects. | |
| 650 | 0 | |a Strategic planning |x Social aspects. | |
| 650 | 6 | |a Entreprises |x Responsabilité sociale. | |
| 650 | 6 | |a Entrepreneuriat social. | |
| 650 | 6 | |a Action sociale |x Aspect économique. | |
| 650 | 6 | |a Planification stratégique |x Aspect social. | |
| 650 | 7 | |a Social entrepreneurship |2 fast | |
| 650 | 7 | |a Social responsibility of business |2 fast | |
| 650 | 7 | |a Strategic planning |x Social aspects |2 fast | |
| 700 | 1 | |a Allen, David Bruce. | |
| 758 | |i has work: |a Corporate social strategy (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFVPVchrRwWgpHkQkY8vjK |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Husted, Bryan W. |t Corporate Social Strategy : Stakeholder Engagement and Competitive Advantage. |d Leiden : Cambridge University Press, ©2010 |z 9780521197649 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=615743 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL615743 | ||
| 938 | |a YBP Library Services |b YANK |n 3558546 | ||
| 994 | |a 92 |b IZTAP | ||