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Introduction to communication studies /

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of 'S...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fiske, John
Otros Autores: Jenkins, Henry
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Routledge, 2011.
Edición:3rd ed.
Colección:Routledge classics.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • BOOK COVER
  • TITLE
  • LIST OF PLATES
  • WHY FISKE STILL MATTERS
  • STRUCTURALISM AND SEMIOTICS, FISKE-STYLE
  • NOTES ON CONTRIBUTORS
  • GENERAL EDITOR'S PREFACE
  • AUTHOR'S NOTE
  • INTRODUCTION: WHAT IS COMMUNICATION
  • 1. COMMUNICATION THEORY
  • 2. OTHER MODELS
  • 3. COMMUNICATION, MEANING, AND SIGNS
  • 4. CODES
  • 5. SIGNIFICATION
  • 6. SEMIOTIC METHODS AND APPLICATIONS
  • 7. STRUCTURALIST THEORY AND APPLICATIONS
  • 8. EMPIRICAL METHODS
  • 9. IDEOLOGY AND MEANINGS
  • CONCLUSION.