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|a UAMI
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|a Fiske, John.
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1 |
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|a Introduction to communication studies /
|c John Fiske ; with new introductory essay on Why Fiske still matters, by Henry Jenkins ; and with a new discussion on the topic of Structuralism and semiotics, Fiske-style between Ron Becker [and others].
|
250 |
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|a 3rd ed.
|
260 |
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|a London ;
|a New York :
|b Routledge,
|c 2011.
|
300 |
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|a 1 online resource (li, 195 pages) :
|b illustrations
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336 |
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|a text
|b txt
|2 rdacontent
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|a computer
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347 |
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|a data file
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490 |
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|a Routledge classics
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504 |
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|a Includes bibliographical references and index.
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588 |
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|a Print version record.
|
505 |
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|t BOOK COVER --
|t TITLE --
|t LIST OF PLATES --
|t WHY FISKE STILL MATTERS --
|t STRUCTURALISM AND SEMIOTICS, FISKE-STYLE --
|t NOTES ON CONTRIBUTORS --
|t GENERAL EDITOR'S PREFACE --
|t AUTHOR'S NOTE --
|t INTRODUCTION: WHAT IS COMMUNICATION --
|g 1.
|t COMMUNICATION THEORY --
|g 2.
|t OTHER MODELS --
|g 3.
|t COMMUNICATION, MEANING, AND SIGNS --
|g 4.
|t CODES --
|g 5.
|t SIGNIFICATION --
|g 6.
|t SEMIOTIC METHODS AND APPLICATIONS --
|g 7.
|t STRUCTURALIST THEORY AND APPLICATIONS --
|g 8.
|t EMPIRICAL METHODS --
|g 9.
|t IDEOLOGY AND MEANINGS --
|t CONCLUSION.
|
520 |
|
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|a This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of 'Structuralism and Semiotics, Fiske-Style'. Both underline the continuing relevance of this foundational text in communication studies. How can we study communication? What are the main theories and methods of approach? This classic text provides a lucid, accessible introduction to the main authorities in the field of co.
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590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
|
650 |
|
0 |
|a Communication.
|
650 |
|
0 |
|a Semiotics.
|
650 |
|
6 |
|a Information.
|
650 |
|
7 |
|a LANGUAGE ARTS & DISCIPLINES
|x Communication Studies.
|2 bisacsh
|
650 |
|
7 |
|a Communication
|2 fast
|
650 |
|
7 |
|a Semiotics
|2 fast
|
655 |
|
7 |
|a dissertations.
|2 aat
|
655 |
|
7 |
|a Academic theses
|2 fast
|
655 |
|
7 |
|a Academic theses.
|2 lcgft
|
655 |
|
7 |
|a Thèses et écrits académiques.
|2 rvmgf
|
700 |
1 |
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|a Jenkins, Henry.
|
758 |
|
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|i has work:
|a Introduction to communication studies (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCH6VcYqfjBpM3mGKxRyDbd
|4 https://id.oclc.org/worldcat/ontology/hasWork
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776 |
0 |
8 |
|i Print version:
|a Fiske, John.
|t Introduction to communication studies.
|b 3rd ed.
|d London ; New York : Routledge, 2011
|z 9780415596480
|w (DLC) 2010021700
|w (OCoLC)639939947
|
830 |
|
0 |
|a Routledge classics.
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856 |
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|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=958077
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