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The innovation playbook : a revolution in business excellence /

A complete roadmap to a revolution in business excellence founded on innovation. Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer conne...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Webb, Nicholas J., 1958-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, NJ : Wiley, 2010.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Webb, Nicholas J.,  |d 1958-  |1 https://id.oclc.org/worldcat/entity/E39PCjDpBF6rjfVpYj3xMv8Jym 
245 1 4 |a The innovation playbook :  |b a revolution in business excellence /  |c Nicholas J. Webb. 
260 |a Hoboken, NJ :  |b Wiley,  |c 2010. 
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588 0 |a Print version record. 
504 |a Includes bibliographical references and index. 
505 0 |a The new economy : different for good -- The wheels keep falling off -- The danger of safety -- What's mything in innovation today -- Anatomy of an innovation superstar -- Creating net customer value -- Carpet time -- The RealOpen innovation framework -- Creating a (digital) innovation culture -- Dancing with the innovation superstars. 
520 |a A complete roadmap to a revolution in business excellence founded on innovation. Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of "real open" innovation and customer co-creation, the secret formula for reducing product and market risk, the magic of Future-casting, and so much more.: Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation; Shares the 56 ways in ... 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Creative ability in technology. 
650 0 |a Technological innovations  |x Economic aspects. 
650 6 |a Créativité en technologie. 
650 6 |a Innovations  |x Aspect économique. 
650 7 |a BUSINESS & ECONOMICS  |x Structural Adjustment.  |2 bisacsh 
650 7 |a Creative ability in technology  |2 fast 
650 7 |a Technological innovations  |x Economic aspects  |2 fast 
650 7 |a Tekniska innovationer  |x ekonomiska aspekter.  |2 sao 
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776 0 8 |i Print version:  |a Webb, Nicholas J., 1958-  |t Innovation playbook.  |d Hoboken, NJ : Wiley, 2010  |w (DLC) 2010021342 
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