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Co-opportunity : join up for a sustainable, resilient, prosperous world /
John Grant is back! Bestselling author of Green Marketing Manifesto fame returns to get you involved in creating a sustainable future!. In this book, green business guru John Grant shows how we, when we join forces through co-operative initiatives, can really make changes and work towards a better f...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chichester, West Sussex, UK :
John Wiley,
2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | John Grant is back! Bestselling author of Green Marketing Manifesto fame returns to get you involved in creating a sustainable future!. In this book, green business guru John Grant shows how we, when we join forces through co-operative initiatives, can really make changes and work towards a better future. John uses cases and examples from around the world, from social networks to social ventures, Carrot Mobbing to the Carbon Disclosure Project, to show how a move to greater co-operation via what he calls Co-operative Networks can be a way forwards for all of us to increase the common well-being. |
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| Descripción Física: | 1 online resource (xi, 337 pages) |
| Bibliografía: | Includes bibliographical references (pages 321-327) and index. |
| ISBN: | 9780470664858 0470664851 9781119208617 1119208610 |