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Dynamic global retailing management /
Dynamic Global Retailing Management because, first of all, we are dealing with ever changing customers and their lifestyles, needs and desires; secondly, the market forces, both national and global, that are swiftly volatile and highly fluid; thirdly, global competition, that is forcing retailers to...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Mumbai [India] :
Himalaya Pub. House,
2010.
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| Edición: | 1st ed. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; contents; retailing industry; retailing management: theory and practice; retailing management philosophy; customer is king: customer first policy; retail merchandising management; retailing operations management; retail marketing management; retail human resources management; retail finance management; retail security management; retail warehousing & inventory management; retail information management; case studies- wal-mart; marks & spencers; sears & roebuck story; retailing future in india and the world.