Supermarket differentiation in the UK : a theoretical and empirical investigation.
This book examines and explains the current situation and problems of supermarket chains in England. Supermarket chains are operating in a profitable market but they are confronted with the problem of high competition and compared to manufacturers they have only few possibilities to differentiate. E...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Diplomica Verlag,
2009.
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Temas: | |
Acceso en línea: | Texto completo |