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Entering the Brazilian Market.

Especially during the last two decades consulting companies established themselves in the international marketplace. In times of globalization particularly emerging economies, such as Brazil, are experiencing an upward trend and join the global players. The term LEAN consulting became frequently use...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Erikson, Kristina
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Diplomica Verlag, 2009.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Entering the Brazilian Market; TABLE OF CONTENTS; LIST OF TABLES AND FIGURES; LIST OF MAPS; TABLE OF ABBREVIATIONS; 1 INTRODUCTION; 2 ECONOMIC OVERVIEW AND BACKGROUND OF BRAZIL; 3 MARKET EVALUATION; 4 LEAN CONSULTING; 5 MARKET ENTRY STRATEGY; 6 CONCLUSION; 7 BIBLIOGRAPHY; 8 APPENDIX.