Pragmatics across languages and cultures /
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains 4 sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmati...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Berlin ; New York :
De Gruyter Mouton,
©2010.
|
Colección: | Handbooks of pragmatics ;
v. 7. |
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover
- Frontmatter
- Table of Contents
- Introduction
- I. Contrastive, Cross-cultural and Intercultural Pragmatics
- 1. Cultural Scripts and Intercultural Communication
- 2. Compliment and Compliment Response Research: A Cross-Cultural Survey
- 3. Telephone Conversation Openings Across Languages, Cultures and Settings
- 4. Intercultural (Im)Politeness and the Micro-Macro Issue
- 5. Pragmatics East and West: Similar or Different?
- 6. Intercultural Competence and Pragmatics Research: Examining the Interface Through Studies of Intercultural Business Discourse
- II. Interlanguage Pragmatics
- 7. Exploring the Pragmatics of Interlanguage Pragmatics: Definition By Design
- 8. Theoretical and Methodological Approaches in Interlanguage Pragmatics
- 9. Pragmatic Challenges for Second Language Learners
- 10. The Acquisition of Terms of Address in a Second Language
- 11. Longitudinal Studies in Interlanguage Pragmatics
- 12. The Pragmatics of English As a Lingua Franca
- III. Teaching and Testing of Second/Foreign Language Pragmatics
- 13. Assessing Learnability in Second Language Pragmatics
- 14. The Teaching of Speech Acts in Second and Foreign Language Instructional Contexts
- 15. Correcting Others and Self-Correcting in Business and Professional Discourse and Textbooks.
- 16. Testing Interlanguage Pragmatic Knowledge
- IV. Pragmatics in Corporate Culture Communication
- 17. Pragmatics and Research Into Corporate Communication
- 18. Credibility in Corporate Discourse
- 19. Corporate Crisis Communication Across Cultures
- 20. The Pragmatics of Corporate Social Responsibility (Csr) Across Cultures
- 21. Corporate Culture in a Global Age: Starbucks 8220;Social Responsibility8221; and the Merging of Corporate and Personal Interests
- Backmatter.