Academic turnarounds : restoring vitality to challenged American colleges and universities /
What are the hallmarks of a lasting institutional turnaround? It is too easy to mistake a single initiativemounting a new marketing program, for example, or bringing in a million dollar donationfor a true turnaround. Successful turnarounds involve profound, often difficult, actions that affect the f...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Lanham, Md. :
Rowman & Littlefield,
2010, ©2007.
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Edición: | 1st Rowman & Littlefield pbk. ed. |
Colección: | American Council on Education series on higher education (2009)
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Contents; Preface; Acknowledgments; SECTION I: The Natural History ofTurnarounds; Chapter 01. The Three Stages of College and University Revitalization; Chapter 02. Critical Success Factors in Restoring Financial Health; Chapter 03. Transforming Ugly Ducklings: Marketing and Branding the New American Colleges; Chapter 04. Academic Revitalization: Fulfilling the Turnaround Promise; SECTION II: Special Topics; Chapter 05. A Practical Guide to Financial Matters; Chapter 06. Turnarounds in Public Higher Education; SECTION III: Lessons for Leaders.
- Chapter 07. Institutions in DistressWhat Is a New President to Do?Chapter 08. Advice to Trustees, Donors, and Accreditors; Index; About the Contributors.