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Communicator-in-chief : how Barack Obama used new media technology to win the White House /

"Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American presi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Hendricks, John Allen, Denton, Robert E., Jr
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Lexington Books, c2010.
Colección:Lexington studies in political communication.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Political campaigns and communicating with the electorate in the twenty-first century / John Allen Hendricks, Robert E. Denton, Jr.
  • Gadgets, gismos, and the Web 2.0 election / Jenn Burleson Mackay
  • "RT @BarackObama We just made history": Twitter and the 2008 presidential election / Frederic I. Solop
  • Who wants to be my friend? Obama, youth. and social networks in the 2008 campaign / Jody C. Baumgartner, Jonathan S. Morris
  • My fellow blogging Americans: Weblogs and the race for the White House / Nancy Snow
  • Obama and Obama Girl: YouTube, viral videos, and the 2008 presidential campaign / Larry Powell
  • E-mail and electoral fortunes: Obama's campaign Internet insurgency / Brandon C. Waite
  • Game ON: video games and Obama's race to the White House / Eric E. Otenyo
  • Political campaigns in the twenty-first century: implications of new media technology / Melissa M. Smith.