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Business analytics for managers : taking business intelligence beyond reporting /

"Many companies are unsure exactly what business analytics is and how it can be used to improve their performance. Much of the material currently in the marketplace is technical in nature. This book's focus is not on the technical aspects of business analytics but takes a business holistic...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Laursen, Gert H. N.
Otros Autores: Thorlund, Jesper
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley, ©2010.
Colección:Wiley and SAS business series.
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Acceso en línea:Texto completo
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