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The open innovation revolution : essentials, roadblocks, and leadership skills /
This is a guide to understanding and implementing open innovation. The central idea behind open innovation is that companies cannot afford to rely entirely on their own research, but should instead buy or license processes or inventions from other companies, as well as share/license their own knowle...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
Wiley,
©2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- pt. 1. The essentials. Why open innovation matters ; What open innovation looks like ; How to approach open innovation ; First things first ; How to identify and develop the people who drive open innovation ; The networked innovation culture
- pt. 2. Roadblocks. Why top executives do not get innovation, much less open innovation--and what to do about it ; Defeating the corporate antibodies ; Radical innovation as a roadblock
- pt. 3. Personal leadership for open innovation. Defining success ; Know your values ; Making change happen ; Managing time ; Polishing your personal brand ; Strengthening your network ; Sell your vision and ideas! ; Corporate business plan competitions ; The review : everything in one easy place.