Am I making myself clear? : a scientist's guide to talking to the public /
Am I Making Myself Clear? shows scientists how to speak to the public, handle the media, and describe their work to a lay audience on paper, online, and over the airwaves. It is a book that will improve the tone and content of debate over critical issues and will serve the interests of science and s...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Cambridge, Massachusetts :
Harvard University Press,
2009.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- An invitation to researchers
- Know your audience
- The landscape of journalism
- Covering science
- The problem of objectivity
- The scientist as source
- Public relations
- Telling stories on radio and TV
- Telling science stories online
- Writing about science and technology
- The editorial and op-ed pages
- Writing books
- On the witness stand
- Making policy
- Other venues.