Hollywood's road to riches /
Combining historical and economic analysis, this book shows how, beginning in the 1950s, a largely predictable business has been transformed into a volatile and complex multimedia enterprise now commanding over 80 percent of the world's film business. At the same time, the book asks how the eco...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Cambridge, Mass. :
Harvard University Press,
2005.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Combining historical and economic analysis, this book shows how, beginning in the 1950s, a largely predictable business has been transformed into a volatile and complex multimedia enterprise now commanding over 80 percent of the world's film business. At the same time, the book asks how the economic forces leading to this success--the forces of audience demand, technology, and high risk--have combined to change the kinds of movies Hollywood produces. |
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Descripción Física: | 1 online resource (393 pages) : illustrations |
Bibliografía: | Includes bibliographical references (pages 325-381) and index. |
ISBN: | 9780674044920 0674044924 |