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Global media ecologies : networked production in film and television /
In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and con...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Routledge,
2010.
|
| Colección: | Routledge advances in internationalizing media studies ;
6. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Baltruschat, Doris. | |
| 245 | 1 | 0 | |a Global media ecologies : |b networked production in film and television / |c Doris Baltruschat. |
| 260 | |a New York : |b Routledge, |c 2010. | ||
| 300 | |a 1 online resource (xv, 236 pages) : |b illustrations. | ||
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| 490 | 1 | |a Routledge advances in internationalizing media studies ; |v 6 | |
| 520 | |a In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and consumption. Based on an international study, she details how cultural agents now negotiate a media landscape through collaborative ventures, co-productions and format franchising. These varied collaborations define the new global media economy and affect a shift across the entire field of cultural production. Through detailing the intricacies of globally networked production ecologies, Baltruschat elucidates the shifting power relations in media production, especially in regards to creative labor and trade of intellectual properties. In the new global economy, "content" has become the "new currency." As a result, relational dynamics between cultural agents emerge as key forces in shaping worldwide cultural production, now increasingly characterized by flexible production and consumption. The blurring of lines in international media developments require new parameters, which define creativity and intellectual property in relation to interactive audiences and collaboratively produced content. Baltruschat clearly maps and defines these new dynamics and provides solutions as to how creative labor constellations can advance and enrich the new media economy. This is especially pertinent as global film and TV production does not necessarily result in greater media diversity. On the contrary, interdependencies in policy regimes, prioritization of certain genres, and branded entertainment epitomize how current networked ecologies reflect broader trends in cultural and economic globalization | ||
| 520 | |a Highlights dramatic changes in worldwide media production, detailing how collaborations - in the form of co-productions, format franchising and audience interactivity - define the new media economy, and affect a shift across the entire field of cultural production. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a International film and tv co-production under review -- Activating codes and conventions in co-produced docudramas -- Media ecologies in format franchising -- Formats and reality tv : the case of the Idol franchise -- Auditioning for Idol -- "Content as currency" : new alliances between media and cultural agents. | |
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Television and globalization. | |
| 650 | 0 | |a Television broadcasting |x International cooperation. | |
| 650 | 0 | |a Television broadcasting |x Economic aspects. | |
| 650 | 0 | |a Mass media policy. | |
| 650 | 0 | |a Mass media and globalization. | |
| 650 | 0 | |a Mass media and culture. | |
| 650 | 6 | |a Télévision et mondialisation. | |
| 650 | 6 | |a Télévision |x Coopération internationale. | |
| 650 | 6 | |a Télévision |x Aspect économique. | |
| 650 | 6 | |a Médias |x Politique gouvernementale. | |
| 650 | 6 | |a Médias et mondialisation. | |
| 650 | 6 | |a Médias et culture. | |
| 650 | 7 | |a SOCIAL SCIENCE |x Media Studies. |2 bisacsh | |
| 650 | 7 | |a Mass media and culture |2 fast | |
| 650 | 7 | |a Mass media and globalization |2 fast | |
| 650 | 7 | |a Mass media policy |2 fast | |
| 650 | 7 | |a Television and globalization |2 fast | |
| 650 | 7 | |a Television broadcasting |x Economic aspects |2 fast | |
| 650 | 7 | |a Television broadcasting |x International cooperation |2 fast | |
| 758 | |i has work: |a Global media ecologies (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFvdjCPP6f7H3JPwwbvFgC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Baltruschat, Doris. |t Global media ecologies. |d New York : Routledge, 2010 |z 9780415874786 |w (DLC) 2009048161 |w (OCoLC)474868930 |
| 830 | 0 | |a Routledge advances in internationalizing media studies ; |v 6. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=544035 |z Texto completo |
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