Cargando…
Resisting McDonaldization.
George Ritzer's McDonaldization thesis argued that contemporary life is succumbing to the standardization, flexibility and practicability of fast-food service. This book brings together specially commissioned papers by leading social and cultural analysts to engage in a critical appraisal of th...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Sage Publications,
1999.
|
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | George Ritzer's McDonaldization thesis argued that contemporary life is succumbing to the standardization, flexibility and practicability of fast-food service. This book brings together specially commissioned papers by leading social and cultural analysts to engage in a critical appraisal of the thesis. The contributors discuss the roots of the thesis, the rationalization of late modern life, the effects of increasing cultural commodification, the continuing prominence of American cultural and economic imperialism and the impact of globalization on social and cultural life. The strengths and w. |
|---|---|
| Descripción Física: | 1 online resource (272 pages) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780857026187 0857026186 1446235637 9781446235638 0761955178 9780761955177 1282623001 9781282623002 9786612623004 6612623004 |