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International Business : Themes and Issues in the Modern Global Economy.

Examines the impact of globalization on key aspects of the business environment. This title offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Johnson, Debra
Otros Autores: Turner, Colin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor & Francis, 2010.
Edición:2nd ed.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Johnson, Debra. 
245 1 0 |a International Business :  |b Themes and Issues in the Modern Global Economy. 
250 |a 2nd ed. 
260 |a Hoboken :  |b Taylor & Francis,  |c 2010. 
300 |a 1 online resource (525 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Book Cover; Title; Copyright; Contents; Contents Outline; List of Case Studies; List of Boxes; List of Figures; List of Tables; Preface; List of Abbreviations; Chapter 1 The Strategic Context of the Shifting International Business Environment; Part I Globalization and the Context of International Business; Chapter 2 Globalization and the Changing Business Environment; Chapter 3 Regional Integration and Globalization; Chapter 4 Governance Issues in an Integrating World Economy; Chapter 5 Development and International Production. 
505 8 |a Chapter 6 Emerging Economies: The Major Beneficiaries of GlobalizationPart II Enterprise Issues in the Global Economy; Chapter 7 International Trade: A Building Block of International Strategy; Chapter 8 International Investment; Chapter 9 Multinational Enterprises: The Conduits of Globalization; Chapter 10 The Internationalization of MNEs; Chapter 11 International Entrepreneurship and the Internationalization of Small and Medium-sized Businesses; Chapter 12 Business Functions withi. 
520 |a Examines the impact of globalization on key aspects of the business environment. This title offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business. 
588 0 |a Print version record. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a International business enterprises. 
650 0 |a Investments, Foreign. 
650 6 |a Entreprises multinationales. 
650 6 |a Investissements étrangers. 
650 7 |a International business enterprises  |2 fast 
650 7 |a Investments, Foreign  |2 fast 
700 1 |a Turner, Colin. 
776 1 |z 9780415437639 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=496315  |z Texto completo 
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994 |a 92  |b IZTAP