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Richard Wagner : Self-Promotion and the Making of a Brand.

A fascinating account of the unique self-promoting activities of Richard Wagner and the innovative ways he made himself a celebrity.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Vazsonyi, Nicholas
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Leiden : Cambridge University Press, 2010.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Vazsonyi, Nicholas. 
245 1 0 |a Richard Wagner :  |b Self-Promotion and the Making of a Brand. 
260 |a Leiden :  |b Cambridge University Press,  |c 2010. 
300 |a 1 online resource (236 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Cover; Half-title; Title; Copyright; Dedication; Contents; Acknowledgments; A note on translation and style; Abbreviations; Introduction; 1 Image; 2 Publicity; 3 Niche and branding; 4 Consumers and consumption; 5 Hub; Epilogue: the Wagner industry; Bibliography; Index. 
520 |a A fascinating account of the unique self-promoting activities of Richard Wagner and the innovative ways he made himself a celebrity. 
588 0 |a Print version record. 
504 |a Includes bibliographical references and index. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
600 1 0 |a Wagner, Richard,  |d 1813-1883. 
600 1 7 |a Wagner, Richard,  |d 1813-1883  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJvMCYbW9m9kmHKrwph4MP 
650 0 |a Composers  |z Germany  |v Biography. 
650 0 |a Music trade  |z Europe  |x History. 
650 6 |a Compositeurs  |z Allemagne  |v Biographies. 
650 6 |a Musique  |x Industrie  |z Europe  |x Histoire. 
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650 7 |a Music trade  |2 fast 
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655 7 |a Biographies  |2 fast 
655 7 |a History  |2 fast 
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776 1 |z 9780521519960 
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