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Business Genius : a More Inspired Approach to Business Growth.

At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of larg...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fisk, Peter
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chichester : John Wiley & Sons, 2008.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Business Genius; Credits; About the author; Inspiration; Part 1 Right brain, left brain; Track 1: Fast Growth; Track 2: Business Bubbles; Track 3: Entrepreneurial Leaders; Part 2 Future back, now forward; Track 4: Growth Markets; Track 5: Smarter Strategies; Track 6: Business Innovation; Part 3 Outside in, inside out; Track 7: Customer Power; Track 8: Brand Propositions; Track 9: Market Networks; Part 4 Radical ideas, practical action; Track 10: Energizing people; Track 11: Inspiring Change; Track 12: Delivering Results; The Genius Lab; Business Brainscan; More Genius; Index.