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The commercialisation of sport /
Sport has become increasingly commercialised and there are many examples of close links that have developed between sport and business. This collection examines five of them in a global context.
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London ; New York :
Routledge,
2004.
|
| Colección: | Sport in the global society.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 245 | 0 | 4 | |a The commercialisation of sport / |c editor Trevor Slack. |
| 246 | 3 | |a Commercialization of sport | |
| 260 | |a London ; |a New York : |b Routledge, |c 2004. | ||
| 300 | |a 1 online resource (xxx, 335 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Sport in the global society | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a pt. 1. The sports industry: Sport in the late capitalist movement / David L. Andrews ; The sporting goods industry : from struggling entrepreneurs to national businesses to transnational corporations / George H. Sage ; Sports globalisation, the state and the problem of governance / Barrie Houlihan -- pt. 2. The public sector and the commercialisation of sport: Government subsidisation of Canadian professional sport franchises : a risky business / David Whitson, Jean Harvey and Marc Lavoie ; Private control of a civic asset : the winners and losers from North America's experience with four major leagues for professional team sport / Mark Rosentraub ; Partnerships between local government sport and leisure departments and the commercial sector : changes, complexities and consequences / Lucie Thibault, Lisa M. Kikulis and Wendy Frisby -- pt. 3. The commercialisation of "amateur" sport / Piercing the veil of amateurism : commercialisation, corruption and US college sports / Ellen J. Staurowsky ; Strategic responses to institutional pressures for commercialisation : a case study of an English Rugby Union club / Danny O'Brien and Trevor Slack ; Commercialisation of the modern Olympics / Tara Magdalinski and John Nauright -- pt. 4. Television and the commercialisation of sport: Media sport, globalisation and the challenges to commercialisation : sport advertising cultural resistance in Aotearoa/New Zealand / Steven J. Jackson, Andrew Grainger and Richard Batty ; Televised sport in a global consumer age / Michael Silk ; Media ownership of teams : the latest stage in the commercialisation of team sports / Bill Gerrard -- pt. 5. Sport sponsorship: "Money for nothing and your cheques for free?" : a critical perspective on sport sponsorship / Trevor Slack and John Amis ; Spectator sport's strange bedfellows : the commercial sponsorship of sporting events to promote alcohol, tobacco and lotteries / Stephen R. McDaniel, Daniel S. Mason and Lance Kinney ; Let the market decide : sport sponsorship and its implications for moral autonomy / Michael K. Mauws. | |
| 520 | |a Sport has become increasingly commercialised and there are many examples of close links that have developed between sport and business. This collection examines five of them in a global context. | ||
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2010. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
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| 546 | |a English. | ||
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| 650 | 0 | |a Sports |x Economic aspects. | |
| 650 | 0 | |a Sports |x Social aspects. | |
| 650 | 6 | |a Sports |x Aspect économique. | |
| 650 | 6 | |a Sports |x Aspect social. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x Park & Recreation Management. |2 bisacsh | |
| 650 | 7 | |a Sports |x Economic aspects |2 fast | |
| 650 | 7 | |a Sports |x Social aspects |2 fast | |
| 650 | 7 | |a Kommerzialisierung |2 gnd | |
| 650 | 7 | |a Sport |2 gnd | |
| 650 | 7 | |a Sportökonomie |2 gnd | |
| 650 | 1 | 7 | |a Vercommercialisering. |2 gtt |
| 650 | 1 | 7 | |a Economische aspecten. |2 gtt |
| 650 | 1 | 7 | |a Sport. |2 gtt |
| 700 | 1 | |a Slack, Trevor, |d 1948-2016. |1 https://id.oclc.org/worldcat/entity/E39PCjxqdFQPHj36bXQB9fPgBq | |
| 758 | |i has work: |a The commercialisation of sport (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFYVTkkG3Q8HjDj44mJPw3 |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |t Commercialisation of sport. |d London ; New York : Routledge, 2004 |w (DLC) 2004050837 |w (OCoLC)55517957 |
| 830 | 0 | |a Sport in the global society. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=183148 |z Texto completo |
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