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Measuring up : how advertising affects self-image /

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Explores the forms and channels of power used in one of the most insidious and overt means of mass influence in popular culture.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Autor principal:	Shields, Vickie Rutledge
Otros Autores:	Heinecken, Dawn
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Philadelphia : University of Pennsylvania Press, ©2002.
Temas:	Gender identity in mass media. Advertising. Semiotics. Publicity. Identité de genre dans les médias. Publicité. Sémiotique. advertising. SOCIAL SCIENCE > Sociology > General. Publicity Advertising Gender identity in mass media Semiotics
Acceso en línea:	Texto completo

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