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Interpreting television news /
Television news range among the most extensively investigated topics in communication studies. The book contributes to television news research by focusing on whether and how news viewers who watch the same news program form similar or different interpretations. The author develops a novel concept o...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berlin ; New York :
Mouton de Gruyter,
©2009.
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| Colección: | Communications monograph ;
v. 7. |
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Television news range among the most extensively investigated topics in communication studies. The book contributes to television news research by focusing on whether and how news viewers who watch the same news program form similar or different interpretations. The author develops a novel concept of interpretation based on cognitive complexity research. He strongly argues that qualitative and quantitative research methods work best if they complement one another. |
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| Descripción Física: | 1 online resource (vii, 326 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9783110216073 3110216078 1282456865 9781282456860 9786612456862 6612456868 |