The opinion makers : an insider exposes the truth behind the polls /

Moore describes the questionable tactics pollsters use to create poll-driven news stories, and clearly spells out how urgent it is that we make polls deliver on their promise to monitor, not manipulate, the pulse of democracy.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Moore, David W. (David William), 1940-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boston : Beacon Press, ©2008.
Temas:
Public opinion > United States.
Election forecasting > United States.
Mass media > Political aspects > United States.
Press and politics > United States.
Opinion publique > États-Unis.
Élections > Prévision > États-Unis.
SOCIAL SCIENCE > General.
Election forecasting
Mass media > Political aspects
Press and politics
Public opinion
Wahlverhalten
Wahlprognose
Öffentliche Meinung
Massenmedien
United States
USA
Acceso en línea:Texto completo
Descripción
Sumario:Moore describes the questionable tactics pollsters use to create poll-driven news stories, and clearly spells out how urgent it is that we make polls deliver on their promise to monitor, not manipulate, the pulse of democracy.
Descripción Física:1 online resource (xvii, 196 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 165-181) and index.
ISBN:9780807096963
0807096962

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