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Multimodal metaphor /
Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs,...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berlin ; New York :
M. de Gruyter,
©2009.
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| Colección: | Applications of cognitive linguistics ;
11. |
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized. |
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| Descripción Física: | 1 online resource (xiv, 470 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and indexes. |
| ISBN: | 9783110215366 3110215365 3110205157 9783110205152 |
| ISSN: | 1861-4078 ; |