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Small Firms in Global Competition.
Written for the smaller business, this volume explores the nature of the international market and highlights ways in which a small firm can compete successfully.
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Oxford University Press,
1994.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Contents; Contributors; 1. Comparative Advantage and Competitive Advantage: An Introduction; 2. How Small Firms Can Achieve Competitive Advantage in an Interdependent World; 3. What It Takes to Become a Globally Oriented Corporation; 4. Understanding Internationalization: Sense-Making Processes in Multinational Corporations; 5. The Accessibility of International Financial Markets; 6. Accounting Aspects of Globalizing American Firms; 7. United States Trade Laws as Barriers to Globalization; 8. Negotiating the Initial Phases of Cross-Cultural Alliances.
- 9. The Transfer of Production Planning and Control Systems from Plants in the United States to Other Parts of the World10. Buyer-Supplier Coordination in the United States and Japanese Automobile Industries; 11. Strategic Human Resource Management in Mexican Maquiladoras: The Competitive Edge; 12. Small and Midsize Enterprises in the United States and East-Central Europe: Common Challenges in the 1990s; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U.