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Accounting for tastes /

Economists generally accept as a given the old adage that there's no accounting for tastes. Gary Becker disagrees, and in this new collection he confronts the problem of preferences and values: how they are formed and how they affect our behavior. He observes, for example, that adjacent restaur...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Becker, Gary S. (Gary Stanley), 1930-2014
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, Mass. : Harvard University Press, 1996.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • 1. Preferences and Values
  • 2. De Gustibus Non Est Disputandum
  • 3. A Theory of Rational Addiction
  • 4. Rational Addiction and the Effect of Price on Consumption
  • 5. An Empirical Analysis of Cigarette Addiction
  • 6. Habits, Addictions, and Traditions
  • 7. The Economic Way of Looking at Life
  • 8. A Theory of Social Interactions
  • 9. A Note on Restaurant Pricing and Other Examples of Social Influences on Price
  • 10. A Simple Theory of Advertising as a Good or Bad
  • 11. Norms and the Formation of Preferences
  • 12. Spouses and Beggars: Love and Sympathy.