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Media Messages and Public Health : a Decisions Approach to Content Analysis.

Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jordan, Amy
Otros Autores: Kunkel, Dale, Manganello, Jennifer, Fishbein, Martin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor & Francis, 2008.
Temas:
Acceso en línea:Texto completo

MARC

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035 |a (OCoLC)437228995  |z (OCoLC)476192736  |z (OCoLC)815738743 
050 4 |a RA440.5 .M435 2008 
060 4 |a WA 590  |b M4879 2008 
072 7 |a GR  |2 bicssc 
082 0 4 |a 362.1 
049 |a UAMI 
100 1 |a Jordan, Amy. 
245 1 0 |a Media Messages and Public Health :  |b a Decisions Approach to Content Analysis. 
260 |a Hoboken :  |b Taylor & Francis,  |c 2008. 
300 |a 1 online resource (289 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Book Cover; Title; Copyright; Contents; Illustrations; Tables; Contributors; Preface; Part 1: Conceptual Issues; 1 Using Theory to Inform Content Analysis; 2 Linking Content Analysis and Media Effects Research; Part 2: Research Design Issues; 3 Defining and Measuring Key Content Variables; 4 Sampling and Content Analysis: An Overview of the Issues; 5 Reliability for Content Analysis; 6 Research Ethics in Content Analysis; Part 3: Case Studies; 7 Teens and the New Media Environment: Challenges and Opportunities; 8 Sexually Explicit Content Viewed by Teens on the Internet. 
505 8 |a 9 (De)coding Television's Representation of Sexuality: Beyond Behaviors and Dialogue10 Linking Media Content to Media Effects: The RAND Television and Adolescent Sexuality Study; 11 Health Messages on Prime-time Television: A Longitudinal Content Analysis; 12 Receiver-oriented Message Analysis: Lessons from Alcohol Advertising; 13 Violent Video Games: Challenges to Assessing Content Patterns; Part 4: The Big Picture; 14 Non-academic Audienc. 
520 |a Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors. 
588 0 |a Print version record. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Mass media in health education. 
650 0 |a Content analysis (Communication) 
650 0 |a Health behavior. 
650 0 |a Communication in medicine. 
650 0 |a Health education. 
650 0 |a Mass media. 
650 0 |a Health attitudes. 
650 0 |a Health promotion. 
650 1 2 |a Health Education 
650 1 2 |a Mass Media 
650 2 2 |a Attitude to Health 
650 2 2 |a Health Behavior 
650 2 2 |a Health Promotion 
650 2 2 |a Information Dissemination  |x methods 
650 6 |a Médias en éducation sanitaire. 
650 6 |a Analyse de contenu (Communication) 
650 6 |a Habitudes sanitaires. 
650 6 |a Communication en médecine. 
650 6 |a Éducation sanitaire. 
650 6 |a Médias. 
650 6 |a Attitudes à l'égard de la santé. 
650 6 |a Promotion de la santé. 
650 7 |a subject analysis.  |2 aat 
650 7 |a mass media.  |2 aat 
650 7 |a Mass media  |2 fast 
650 7 |a Health promotion  |2 fast 
650 7 |a Health education  |2 fast 
650 7 |a Health attitudes  |2 fast 
650 7 |a Communication in medicine  |2 fast 
650 7 |a Content analysis (Communication)  |2 fast 
650 7 |a Health behavior  |2 fast 
650 7 |a Mass media in health education  |2 fast 
700 1 |a Kunkel, Dale. 
700 1 |a Manganello, Jennifer. 
700 1 |a Fishbein, Martin. 
758 |i has work:  |a Media messages and public health (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGYxK8vDKqT7twPXJpxWwy  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 1 |z 9780805860245 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=362316  |z Texto completo 
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938 |a ProQuest MyiLibrary Digital eBook Collection  |b IDEB  |n 183784 
994 |a 92  |b IZTAP