Media Messages and Public Health : a Decisions Approach to Content Analysis.

Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jordan, Amy
Otros Autores: Kunkel, Dale, Manganello, Jennifer, Fishbein, Martin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor & Francis, 2008.
Temas:
Mass media in health education.
Content analysis (Communication)
Health behavior.
Communication in medicine.
Health education.
Mass media.
Health attitudes.
Health promotion.
Health Education
Mass Media
Attitude to Health
Health Behavior
Health Promotion
Information Dissemination > methods
Médias en éducation sanitaire.
Analyse de contenu (Communication)
Habitudes sanitaires.
Communication en médecine.
Éducation sanitaire.
Médias.
Attitudes à l'égard de la santé.
Promotion de la santé.
subject analysis.
mass media.
Mass media
Health promotion
Health education
Health attitudes
Communication in medicine
Health behavior
Mass media in health education
Acceso en línea:Texto completo
Descripción
Sumario:Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors.
Descripción Física:1 online resource (289 pages)
ISBN:9780203887349
0203887344
1281837849
9781281837844

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