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Entertainment-Education and Social Change : History, Research, and Practice.

This title represents a resource book that introduces its readers to E-E literature written from varied perspectives. Chapter authors include E-E theoreticians, practitioners and researchers and display a wide range of nationalities and theoretical orientations.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Singhal, Arvind, 1962-
Otros Autores: Cody, Michael J., Rogers, Everett M.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Lawrence Erlbaum Associates, 2003.
Colección:LEA's Communication.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Book Cover; Title; Copyright; Contents; Preface; List of Tables, Figures, and Photos; I: History and Theory; 1 The Status of Entertainment-Education Worldwide; 2 A History of Entertainment-Education, 1958-2000; 3 Entertainment-Education as a Public Health Intervention; 4 The Origins of Entertainment-Education; 5 Social Cognitive Theory for Personal and Social Change by Enabling Media; 6 Celebrity Identification in Entertainment-Education; 7 The Theory Behind Entertainment-Education; II: Research and Implementation; 8 No Short Cuts in Entertainment-Education: Designing Soul City Step-by-Step.
  • 9 Organizing a Comprehensive National Plan for Entertainment-Education in Ethiopia10 Evolution of an E-E Research Agenda; 11 Working With Daytime and Prime-Time Television Shows in the United States to Promote Health; 12 Entertainment-Education Television Drama in the Netherlands; 13 Entertainment-Education Programs of the BBC and BBC World Service Trust; 14 Social Merchandizing in Brazilian Telenovelas; 15 Deliverin.