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Business Development in Licensed Retailing : a Unit Manager's Guide.

Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner. This book: · Forms the basis of a complete course for a unit manager...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lashley, Conrad
Otros Autores: Lincoln, Guy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Burlington : Elsevier, 2002.
Colección:Hospitality, Leisure & Tourism S.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Front Cover; Business Development in Licensed Retailing; Copyright Page; Contents; Foreword; Preface; List of figures; List of tables; Chapter 1. What business are you in?; Chapter 2. Looking for more than breath on the mirror in recruitment; Chapter 3. It takes happy workers to make happy customers; Chapter 4. It's people, people, people; Chapter 5. Now you see them, now you don't; Chapter 6. Training improves business performance; Chapter 7. Serve hot food hot, and cold drinks cold, and everybody smiles; Chapter 8. Get it hot to the table on time; Chapter 9. On turning a profit.
  • Chapter 10. On turning more profitChapter 11. There's more to it than cutting wages; Chapter 12. Meeting and exceeding customer expectations; Chapter 13. Let's keep in touch; Chapter 14. Improving the chance of reaching your destination; Chapter 15. Seeing the wood for the trees
  • case study; Index.