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MediaSpeak : Three American Voices.

This text defines and analyzes the content, structure and values of three predominant types of public discourse, labelled Doublespeak, Salespeak and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology and culture.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fox, Roy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Westport : Greenwood Pub. Group, 2000.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a MediaSpeak :  |b Three American Voices. 
260 |a Westport :  |b Greenwood Pub. Group,  |c 2000. 
300 |a 1 online resource (240 pages) 
336 |a text  |b txt  |2 rdacontent 
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505 0 |a Preliminaries; Contents; Acknowledgments; Introduction; 1 Whitman's Ghost MediaSpeak and American Voices; 2 Making Sense of MediaSpeak; 3 Doublespeak; 4 Salespeak; 5 Sensationspeak; 6 Voices Entwined; 7 Media Technology and Culture Entwined; Works Cited; Index. 
520 |a This text defines and analyzes the content, structure and values of three predominant types of public discourse, labelled Doublespeak, Salespeak and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology and culture. 
588 0 |a Print version record. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Mass media  |x Social aspects  |z United States. 
650 0 |a Advertising  |z United States. 
651 0 |a United States  |x Social conditions  |y 1980-2020. 
650 6 |a Médias  |x Aspect social  |z États-Unis. 
650 7 |a Advertising  |2 fast 
650 7 |a Mass media  |x Social aspects  |2 fast 
650 7 |a Social conditions  |2 fast 
651 7 |a United States  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 
648 7 |a 1980-2020  |2 fast 
776 1 |z 9780275961930 
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