MediaSpeak : Three American Voices.

This text defines and analyzes the content, structure and values of three predominant types of public discourse, labelled Doublespeak, Salespeak and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology and culture.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fox, Roy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Westport : Greenwood Pub. Group, 2000.
Temas:
1980-2020
Mass media > Social aspects > United States.
Advertising > United States.
Médias > Aspect social > États-Unis.
Advertising
Mass media > Social aspects
Social conditions
United States > Social conditions > 1980-2020.
United States
Acceso en línea:Texto completo
Descripción
Sumario:This text defines and analyzes the content, structure and values of three predominant types of public discourse, labelled Doublespeak, Salespeak and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology and culture.
Descripción Física:1 online resource (240 pages)
ISBN:9780313002519
0313002517

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