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The NHS clinical governance support team : a five year focus.

For the last five years the NHS Clinical Governance Support Team (CGST) has been at the forefront of supporting NHS organisations in delivering clinical governance. Promoting systems to ensure people receive safe, high quality, patient centred care; embedding the necessary modernisation and improvem...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Halligan, Professor Aidan
Otros Autores: Cullen, Ron
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bradford : Emerald Group Pub., 2006.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Strategic intranets: the next big thing?; Communicating with local publics: a case study of Coca-Cola's Chinese web site; Integrated marketing communication: from tactics to strategy; Relationships are the core value for organisations; Promoting business with corporate gifts
  • major issues and empirical evidence; The nature of corporate reputation and the measurement of reputation components; Understanding relationship fading in cultural sponsorships; Electronic mail and internal communication: a three-factor model.