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Franchising & Licensing : Two Powerful Ways to Grow Your Business in Any Economy.
Fully revised, completely updated, and still the definitive guide to these great business strategies.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM,
2003.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 049 | |a UAMI | ||
| 100 | 1 | |a Sherman, Andrew J. | |
| 245 | 1 | 0 | |a Franchising & Licensing : |b Two Powerful Ways to Grow Your Business in Any Economy. |
| 260 | |a New York : |b AMACOM, |c 2003. | ||
| 300 | |a 1 online resource (448 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Preliminaries; Contents; 1 Leveraging Intellectual Capital to Create Growth Opportunities and Profitable New Income Streams; 2 The Foundation of Franchisin; 3 Developing the Operations and Training Programs; 4 Developing System Standards and Enforcing Quality Control; 5 Federal and State Regulation of Franchising; 6 Compliance; 7 Structuring Franchise Agreements, Area Development Agreements, and Related Documents; 8 Protecting the Intellectual Property of the Franchise System; 9 Managing Disputes; 10 Developing Sales and Marketing Plans; 11 Taking Your Franchise Program Overseas. | |
| 505 | 8 | |a 12 Business and Strategic Planning for the Growing Franchisor13 Capital Formation Strategies; 14 Management and Leadership Issues in Building a Successful Franchising Organization; 15 The Role of the Chief Financial Officer and Related Financial and Administrative Management Issues; 16 Special Issues in Mergers and Acquisitions; 17 Managing the Transfer and Renewal Process; 18 Strategic and Structural Alternatives to Franchis. | |
| 520 | |a Fully revised, completely updated, and still the definitive guide to these great business strategies. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Franchises (Retail trade) |z United States. | |
| 650 | 0 | |a License agreements |z United States. | |
| 650 | 6 | |a Concessions (Commerce de détail) |z États-Unis. | |
| 650 | 6 | |a Accords sur les licences |z États-Unis. | |
| 650 | 7 | |a Franchises (Retail trade) |2 fast | |
| 650 | 7 | |a License agreements |2 fast | |
| 651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
| 776 | 1 | |z 9780814472224 | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=243028 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL243028 | ||
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