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Why Healthcare Matters : How Business Leaders Can Drive Transformational Change.

Why Healthcare Matters is a practical guide to help influential business executives and leaders address a major crisis of our time? healthcare. Frank Hone, a healthcare consumerism advocate and practitioner, takes a big picture look at what?s wrong with healthcare in the U.S. and provides a set of p...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hone, Frank
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amherst : HRD Press, 2008.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Why Healthcare Matters :  |b How Business Leaders Can Drive Transformational Change. 
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505 0 |a Dedication; Acknowledgments; Introduction; Chapter One: Why Does Healthcare Matter?; Chapter Two: Today's Healthcare Crisis: A Deeper Look at the Causes and Effects; Chapter Three: The U.S. Medical Marketing Model; Chapter Four: Healthcare Consumerism and Personal Responsibility; Chapter Five: Business and the Employer: Catalysts for Change; Chapter Six: Collaborative Initiatives; Chapter Seven: Early Adopters, Measurable Results; Chapter Eight: A Plan of Action; Chapter Nine: Bringing Healthcare Consumerism Inside: The Communications Campaign. 
505 8 |a Chapter Ten: A Vision of Healthcare Consumerism as the Driver of ChangeRecommended Resources; About the Author. 
520 |a Why Healthcare Matters is a practical guide to help influential business executives and leaders address a major crisis of our time? healthcare. Frank Hone, a healthcare consumerism advocate and practitioner, takes a big picture look at what?s wrong with healthcare in the U.S. and provides a set of practical, market-based strategies and solutions. The core idea of Why Healthcare Matters is that the solution lies in personal responsibility and employer engagement. And the heart of the book is a seven-step plan of action to drive substantial change in healthcare in your company. 
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504 |a Includes bibliographical references. 
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650 0 |a Medical economics  |z United States. 
650 0 |a Medical care, Cost of  |z United States. 
650 0 |a Employer-sponsored health insurance  |z United States. 
650 0 |a Social responsibility of business  |z United States. 
650 6 |a Services de santé  |x Réforme  |z États-Unis. 
650 6 |a Économie de la santé  |z États-Unis. 
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650 6 |a Assurance-maladie collective  |z États-Unis. 
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650 7 |a Health care reform  |2 fast 
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650 7 |a Social responsibility of business  |2 fast 
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