The Impossible Advantage : Winning the Competitive Game by Changing the Rules.
Conventional business strategies tell you that differentiation, the right positioning, and defining your superior edge will turn you into the 'best player' in your market - but this is wrong. The Impossible Advantage reveals that success can be achieved by changing the market in which you...
Clasificación: | Libro Electrónico |
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Autor principal: | Wördemann, Wolfram |
Otros Autores: | Buchholz, Andreas, Wiley, Ned |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Chichester :
John Wiley & Sons,
2009.
|
Temas: | |
Acceso en línea: | Texto completo |
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