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The Management of Technological Innovation : Strategy and Practice.
The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford :
Oxford University Press, UK,
2008.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- CONTENTS; LIST OF FIGURES; LIST OF TABLES; LIST OF BOXES; ABBREVIATIONS; 1 What is the Management of Technological Innovation and Why is it Important?; 2 The Business Context for the Management of Technological Innovation; 3 Technological Innovation; 4 Innovation Strategy; 5 Networks and Communities; 6 The Management of Research and Development; 7 The Management of Product and Service Innovation; 8 Innovation in Operations and Processes; 9 Delivering Value from Innovation; 10 Five Future Challenges; BIBLIOGRAPHY; INDEX.