Cargando…
Active Consumer : Novelty and Surprise in Consumer Choice.
This book provides an economic-theoretical understanding of the many ways in which innovation can structure consumer choice, a central theme that has been ignored by traditional economic theory.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Routledge,
1998.
|
| Colección: | Routledge frontiers of political economy.
|
| Temas: | |
| Acceso en línea: | Texto completo |
Search Result 1