A fine line : how design strategies are shaping the future of business /
Praise for a fine line. "A breath of turbo-charged fresh air that doesn't regurgitate the ego-maniac CEO's selective memory or an outside expert's misinterpretations. Hartmut explains innovation through the lens of design, and it's about time we gained his valuable perspecti...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
San Francisco, CA :
Jossey-Bass,
©2009.
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Edición: | 1st ed. |
Temas: | |
Acceso en línea: | Texto completo Texto completo |
Tabla de Contenidos:
- Design-driven strategy: staking a claim in the creative economy
- True lies: the role of leadership in innovation
- Designing to win: the creative business strategy
- Minds beat money: the innovation process, step by step
- A business design revolution: the greening of planet, inc.
- Design-driven strategies for better business--and a better world
- The factories.