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Capitalizing on change : a social history of American business /
Americans love "this year's model," relying on the "new" to be always "improved." Enthusiasm for the new, says Stanley Buder, is essential to American business, where innovation and change stoke the engines of economic energy. To really understand the history of bu...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chapel Hill :
University of North Carolina Press,
©2009.
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| Colección: | Luther H. Hodges, Jr. and Luther H. Hodges, Sr. series on business, society, & the state.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Americans love "this year's model," relying on the "new" to be always "improved." Enthusiasm for the new, says Stanley Buder, is essential to American business, where innovation and change stoke the engines of economic energy. To really understand the history of business in America, he argues, we must understand the intertwining dynamics of social and business values. In a history spanning over three hundred years, Buder examines the enveloping expansion of the market economy, the laggardly use of government to modify or control market forces, the rise of consumer. |
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| Descripción Física: | 1 online resource (x, 541 pages) : illustrations |
| Bibliografía: | Includes bibliographical references (pages 469-519) and index. |
| ISBN: | 9780807889800 0807889806 9781469605982 1469605988 |