Chaotics : the business of managing and marketing in the age of turbulence /
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into.
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Kotler, Philip, Caslione, John A. (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
AMACOM,
©2009.
|
Edición: | 1st ed. |
Temas: | |
Acceso en línea: | Texto completo |
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